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How long does it take to stage your Jacksonville, FL home?

September 24, 2018 by melissamarro

The question of “How long does it take to stage our home in Jacksonville?” is pretty common. Regardless of whether the house is vacant (empty) or occupied (using your stuff), the answer is generally about the same. Rave Home Staging will have your Jacksonville home staged in one day. Here’s what you can typically expect from us.

how long does home staging take

The staging process. What it really takes to stage your home in Jacksonville.

Let’s start with the occupied home, since it often has more questions than the vacant home.

Step 1: The consultation.

Occupied homes are completely unique from each other. Even if two sellers lived on the same street, in the same exact floor plan, the needs inside their occupied homes would likely be very different, as each family usually owns different items, has different tastes, and a different level of “stuff” and lifestyle. The consultation is the only real way to start assessing the situation.

After you have contacted our team, we will schedule you for a consultation. This usually takes about an hour, though may be shorter or longer based on a variety of factors. Our Occupied Sales Representative will create a report, specific to your property, giving you room by room recommendations to make your home as “market ready” as possible.

You’ll be given enough information, in the report, to do all of the work by yourself, without any further assistance from our team. If, however, you would like to keep us engaged in the process with you, we’ll provide quotes for that as well. If you need additional items, to enhance the overall finished product, we’ll also quote you for those.

The cost:

Staging Consultations start at $225 and go up based on sqft

Half day staging fees are $495, full day $995

Enhancement services vary depending on needs.

Step 2: Staging Day.

On staging day, if you have elected to hire us for the enhancement services, we’ll have one, or more, stagers arrive at your house, with any necessary additions, that were already agreed upon from the quote. The stager, and possibly an assistant, or movers, will begin diligently working on getting the home photo-ready, and market ready. Our team will do everything possible within the agreed upon timing.

The time between consultation and staging day varies based on many factors, including, but not limited to scope of work needing to be done, market timing, calendar availability, etc. What is always consistent is that the work will be completed on the day of staging.

And, NO, you get to keep your stuff. Rarely do we ask homeowners to remove all, or most of their belongings. If we do, rest assured, it’s because we understand the market will pay more for your house with different stuff, more updated stuff, in it.

What about Vacant homes? That seems like a lot more “stuff”.

Yes. Even fully vacant homes, usually regardless of square-footage, can be done in one day. We may need to increase how many stagers, movers, and assistants are working on the house that day, but our goal is always to complete each project in a single day.

Step 1: The Contract.

Once we have a signed contract, we will add your project to our staging schedule. Typically, we can stage each property within one week.

Step 2: The Preview. 

A day, or so, before the property is staged, one of our stagers will come to the house to preview the property, take measurements, and begin the plan for the stage. They will work within our proprietary system to ensure that each house meets the needs and desires for the most likely buyer to purchase the house.

Step 3: The Stage. 

Rave Home Staging typically manages four projects per day, per moving truck. This means that we have morning houses and afternoon houses. Regardless of whether the project is a morning or afternoon project, it should be completed by the end of the working day, of the stager. Occasionally, something doesn’t work out exactly perfect, or we need to purchase something specific for the house, in which case we may need to come back the next day. This should not happen often, and will always be completed prior to the photography session.

Step 4: Professional Photos. 

The next working day after the staging is scheduled, Rave’s professional photographer will arrive at the property and take a wide array of photos. We use an HDR Merge technology, that allows for stunning photography, in virtually all lighting. You can learn more about our photography here. 

Because we outsource the post processing part overseas, photos arrive the following business day. These will be provided in both high resolution and web size images.

The cost:

The cost of vacant staging is simple. We charge 1.5% of the list price of the house, with a $2550 minimum*.  Additionally, we offer a 20% discount if staging is paid for up front. Our service agreement covers 90 days. It includes all interior spaces and professional photography. Last year (2017) our average days on market from list to close was only 59 days, so 90 days, is generally 30 days more than we anticipate is necessary.

If you have any questions about any of our processes, what we use, or how we help you market your property, please contact us at 904.379.5523.

 

 

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Filed Under: Budgets and Economics, Home Staging Blog

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melissa marro on jacksonville morning newsOwner of Rave Home Staging, located in Jacksonville, FL, Melissa Marro is one of the best known stagers in the industry. Formerly the Chairman of the Board for the Real Estate Staging Association, she keynotes at International staging conventions annually. Having grown not one, but two large home staging companies, one in FL and one in SC, in the last decade, her no-nonsense marketing techniques can help transform any staging business into a top producing local brand. Marro is also one of the only staging training providers to actually successfully build a staging company. With over 500 residential homes staged in 2019, and gross sales in excess of $1.25 M annually,  Rave is one of the largest staging companies in North America.

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