If you listen to any real estate broker, they will tell you that listings are the life blood of the real estate business. This is because a good listing will not only sell, but it will provide a ton of home buyer leads. Let’s face it, real estate is often a numbers game, so the…
What I’ve learned a home staging professional – with purple hair.
I know it seems crazy to write a professional blog post about home staging, as it relates to the color of my hair, which is always changing. So let me say that the post is really about the lessons I’ve learned about being a professional, since I’ve had purple hair, including reactions from my customer…
How to make the most money after staging your previously listed home
So, you’ve finally decided to stage your home? The bad news is that you’ve already missed the buyer pool who would have paid you the most money. The good news is that you are in better shape to get top dollar than you were before you staged. In order for home staging to be effective,…
The curse of the vanilla box. Selling an empty house.
This is as real as any horror flick out there. Imagine shopping for a new home. As all the Zillow.com ads say, “you’re not just looking for a house. You’re looking for a place for your life to happen.” But what you find are either lived-in messes, where you will need gallons of paint, primer, and…
Home Staging Increases Perceived Value
If you’ve ever talked with a professional home stager, you’ve heard the phrase, “Home Staging sells homes faster, and for more money.”, or something similar. It’s become such a cliche, that it’s as if no one ever thinks about how this is true. Sadly, most home stagers don’t take the time to educate potential customers…
Fleming Island Gets The Edge With Home Staging
Not all home sellers believe in staging at first. Sometimes it takes a great Realtor, with tenacious belief that all homes can do just a little bit better when professionals are allowed to manage things in the proper way. In this case, Jaime Tejera and Valerie Kelley, with The Edge Group at Keller Williams, were…
Home Staging Click Bait…. You won’t believe what we’ve found
We’ve all seen the click bait titles, much like the one on this Jacksonville Home Staging post. What is your opinion on them? Are you someone who can’t help but click, or do you avoid them like the plague? If you have a business, do you use them yourself? …