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Don’t just sell one house. Blow up your Real Estate business by staging.

July 10, 2017 by melissamarro Leave a Comment

jacksonville home staging company

If you listen to any real estate broker, they will tell you that listings are the life blood of the real estate business. This is because a good listing will not only sell, but it will provide a ton of home buyer leads. Let’s face it, real estate is often a numbers game, so the…

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Filed Under: Marketing

What I’ve learned a home staging professional – with purple hair.

May 22, 2017 by melissamarro Leave a Comment

home staging in jacksonville

I know it seems crazy to write a professional blog post about home staging, as it relates to the color of my hair, which is always changing. So let me say that the post is really about the lessons I’ve learned about being a professional, since I’ve had purple hair, including reactions from my customer…

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Filed Under: Marketing

How to make the most money after staging your previously listed home

May 9, 2017 by melissamarro Leave a Comment

home staging in jacksonville fl

So, you’ve finally decided to stage your home? The bad news is that you’ve already missed the buyer pool who would have paid you the most money. The good news is that you are in better shape to get top dollar than you were before you staged. In order for home staging to be effective,…

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Filed Under: Budgets and Economics, Home Staging Blog, Marketing Tagged With: control buyers eye, home staging, home staging costs, marketing, perceived value, removing objections, return on investment, vacant homes, vanilla box

The curse of the vanilla box. Selling an empty house.

May 3, 2017 by melissamarro Leave a Comment

home staging into a lifestyle

This is as real as any horror flick out there. Imagine shopping for a new home. As all the Zillow.com ads say, “you’re not just looking for a house. You’re looking for a place for your life to happen.” But what you find are either lived-in messes, where you will need gallons of paint, primer, and…

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Filed Under: Home Staging Blog, Marketing Tagged With: entertainment, home staging, real estate commercials, selling home staging, vacant homes, vanilla box

Home Staging Increases Perceived Value

April 13, 2017 by melissamarro Leave a Comment

creating lifestyle through home staging

If you’ve ever talked with a professional home stager, you’ve heard the phrase, “Home Staging sells homes faster, and for more money.”, or something similar. It’s become such a cliche, that it’s as if no one ever thinks about how this is true. Sadly, most home stagers don’t take the time to educate potential customers…

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Filed Under: Budgets and Economics, Home Staging Blog, Marketing

Fleming Island Gets The Edge With Home Staging

April 6, 2017 by melissamarro Leave a Comment

selling a home in fleming island

Not all home sellers believe in staging at first. Sometimes it takes a great Realtor, with tenacious belief that all homes can do just a little bit better when professionals are allowed to manage things in the proper way. In this case, Jaime Tejera and Valerie Kelley, with The Edge Group at Keller Williams, were…

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Filed Under: Budgets and Economics, Home Staging Blog, Marketing

Home Staging Click Bait…. You won’t believe what we’ve found

February 24, 2017 by melissamarro Leave a Comment

jacksonville fl home staging stories

We’ve all seen the click bait titles, much like the one on this Jacksonville Home Staging post. What is your opinion on them? Are you someone who can’t help but click, or do you avoid them like the plague? If you have a business, do you use them yourself?             …

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Filed Under: Home Staging Blog, Marketing Tagged With: blogging, click bait, marketing, statistics

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melissa marro on jacksonville morning newsOwner of Rave Home Staging, located in Jacksonville, FL, Melissa Marro is one of the best known stagers in the industry. Formerly the Chairman of the Board for the Real Estate Staging Association, she keynotes at International staging conventions annually. Having grown not one, but two large home staging companies, one in FL and one in SC, in the last decade, her no-nonsense marketing techniques can help transform any staging business into a top producing local brand. Marro is also one of the only staging training providers to actually successfully build a staging company. With over 500 residential homes staged in 2019, and gross sales in excess of $1.25 M annually,  Rave is one of the largest staging companies in North America.

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Staged homes frequently sell OVER LIST PRICE. Will yours be next?

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